Collect people.
Build a profile.
Remain visible.
- Follower counts
- Public identity across contexts
- Connections that do not expire
- Old activity follows the person
- Access continues until blocked
A NEXT SOCIAL EXPERIMENT
Meet for a reason.
Return to the beginning.
Today’s platforms encourage permanent profiles, expanding audiences and connections that rarely expire. Socials asks whether people can meet around an idea, be known for a season, and then become unknown again.
JOINSEASON 00 ↗
THE QUESTION
What if a social network did not try to keep everyone you had ever met?
Our public and professional identities now overlap. Familiar contacts, silent observers, unwanted approaches and accumulated history can all shape what we are willing to say—and which conversations we avoid.
A different network may begin with a question, a defined period, and permission to leave: a temporary room in which a real person can think beyond the audience they have accumulated.
THE DIGITAL MASQUERADE
The person is real.
The mask is temporary.
ONE-MONTH TEST SEASONVERIFIED HUMAN
KNOWN HERE ASCedar–28
ONE CIRCLEONE MONTHNO PUBLIC PROFILE
Like a masquerade, participants temporarily step outside familiar roles. Unlike an anonymous crowd, every participant is privately verified and remains accountable to the host.
The mask is not an escape from responsibility. It is an escape from accumulated identity. When the test season ends, the mask, temporary followers and newly formed persona disappear together.
A DIFFERENT SOCIAL CONTRACT
Collect people.
Enter a circle.
Exchange ideas.
Choose what remains.
- Privately verified people
- A new identity for each season
- Temporary follows reset to zero
- Circle content can outlive the identity
- Contact continues only by mutual choice
WHAT SOCIALS IS TESTING
Topic before profile
People discover one another through a shared question, not status, popularity, location, or existing contacts.
Context without exposure
A stable seasonal identity allows trust to form inside the Circle without opening a permanent public profile.
An ending by design
Every Circle has a closing moment. The test compresses a future six-month season into one month, then retires every seasonal identity.
Ideas may remain
Circle discussions, links and news may remain as a public archive, while every former member ID is permanently hidden.
SOCIALS LAB · SEASON ZERO
Join the first
one-month season.
Choose an experimental Circle or propose one around an idea, interest, question or news topic. Everyone starts without a public profile, and everyone returns to zero when the test season closes.
Become a founding member ↗